Nudges are a growth industry. Inspired by a popular line of psychological research and introduced in a best-selling book a decade ago, these inexpensive behavior changers are currently on a roll.
Policy makers throughout the world, guided by behavioral scientists, are devising ways to steer people toward decisions deemed to be in their best interests. These simple interventions don’t...
From New Orleans, at a meeting of the American Stroke Association
An experimental drug derived from the saliva of vampire bats can clear away blood clots in the brains of stroke patients and restore blood flow to brain areas starved of circulation. The findings come from a small number of people but have paved the way for a large trial of the novel drug, called desmoteplase, later this...