Nudges are a growth industry. Inspired by a popular line of psychological research and introduced in a best-selling book a decade ago, these inexpensive behavior changers are currently on a roll.
Policy makers throughout the world, guided by behavioral scientists, are devising ways to steer people toward decisions deemed to be in their best interests. These simple interventions don’t...
The New Horizons spacecraft flew by Pluto at 7:49 a.m. EDT on July 14, 2015. Astronomy writer Christopher Crockett wrote several updates from mission control at the Johns Hopkins University Applied Physics Lab in Laurel, Md., from July 12-15, and reviewed some of the mission's major milestones from the last several months. Check our Mission to Pluto editor’s pick for the latest on New Horizons...
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Last May, tissues from the carcass of a North American cow turned up positive for bovine spongiform encephalopathy–the ailment responsible for mad cow disease. Within hours, the Canadian government traced the animal to the Alberta farm where it had been raised for its 8 years of life. In short order, other members of its herd were quarantined.
What made this...