Column
- Humans
Greed may breed financial fitness, but evolution allows unselfishness to survive
If greed is good, as Gordon Gekko proclaimed in the 1987 movie Wall Street, then economics ought to be a superlative science. After all, at the core of economic theory sits a greedy idealization of human nature known as Homo economicus. It’s a fictitious species that represents the individual economic agent, motivated by selfishness. H. […]
- Humans
What ancient mummies have to tell us about the perils of modern life
Once you hit a certain age, visiting a doctor is basically a guilt trip. All that satisfying stuff you eat, drink or smoke is killing you, a white-coated overachiever tells you. You need to exercise and lose weight, or the grim reaper will be at your door long before you’re ready. And it will all […]
- Humans
The psychology of J.C. Penney: Why shoppers like it when retailers play games with prices
Last year, J.C. Penney CEO Ron Johnson put an end to “fake prices,” the ones that customers see but rarely pay because of coupons and sales. Instead, the clothing retailer decided to sell items at cheaper everyday prices in an effort to “stop playing games” with consumers. By June, Johnson had conceded that this strategy […]
- Earth
Geologists develop weapons to combat that sinkhole feeling
What do five Porsches, several Kentucky thoroughbreds and a three-story building in Guatemala City have in common? They’ve all been swallowed by sinkholes. Sadly, the sudden cave-ins sometimes claim people’s lives as well. On February 28 the earth opened up underneath the Seffner, Fla., bedroom of Jeff Bush, entombing him. The freak accident highlighted Florida’s […]
- Humans
Reports of junk DNA’s ‘demise’ were based on junky logic and dubious definitions
Science is an oddly successful enterprise. On the whole, it provides an impressive guide to reality. From antibiotics and atomic bombs to laser beams and X-rays, science enables humans to forge powerful tools from nature’s secrets. Yet many aspects of science are deeply flawed, from the politicization of research funding to widespread misuse of math […]
-
Humankind’s destructive streak may be older than the species itself
Some scientists have proposed designating a new geological epoch, the Anthropocene, that would cover the period since humans became the predominant environmental force on the planet. But when would you have it begin? Some geologists argue that the Anthropocene began with the Industrial Revolution, when fossil fuel consumption started influencing climate. Others point back several […]
-
A theorem in limbo shows that QED is not the last word in a mathematical proof
When a top-tier mathematician announced in August that he had proved one of the greatest problems in mathematics, the claim was trumpeted in the New York Times, Nature, Science and the Boston Globe. But that didn’t make the abc conjecture proven. People often think of mathematics as a solitary pursuit, with a written proof as […]
-
-
-
- Math
Real-life Maxwell’s demon adds fuel to debate about status of the second law
Fight Club had its First Rule (don’t talk about Fight Club). The Transporter enforces Rule Number 1 (never change the deal). And NCIS Special Agent Leroy Jethro Gibbs observes Rule 1 (never mix the suspects together in the same room). Physics has the second law of thermodynamics. It’s weird when you think about it. Movies […]
- Math
A mathematician puts Fermat’s Last Theorem on an axiomatic diet
Fermat’s Last Theorem is so simple to state, but so hard to prove. Though the 350-year-old claim is a straightforward one about integers, the proof that University of Oxford mathematician Andrew Wiles finally created for it nearly two decades ago required almost unimaginably complex theoretical machinery. The proof was a dazzling demonstration of that machinery’s […]
