A Fair Slice: New method makes for equitable eating

Sometimes, a birthday celebration goes awry when a pair of partygoers squabble over the cake, both preferring the slice with the cherry or with the thickest icing. That sort of spat caught the attention of mathematicians, inspiring a new idea for making divisions fairly.

COOPERATION CALCULATION. In dividing this cake, A marks the cut where I think the two pieces have equal value, and B shows the division where you think the pieces are equal.