DVDs don’t turn toddlers into vocabulary Einsteins

But some parents mistakenly think kids do learn words from watching these popular programs

1:34pm, September 3, 2010

Toddlers get a kick out of giving adults a hard time. True to form, these wobbly-legged knowledge-sponges learn virtually nothing from best-selling DVDs that their parents believe will boost vocabulary and trigger academic superstardom.

Young children who viewed a popular DVD regularly for one month, either with or without their parents, showed no greater understanding of words from the program than kids who never saw it, according to a study slated to appear in Psychological Science.

“The degree to which babies actually learn from baby videos is negligible,” says psychologist and study director Judy DeLoache of the University of Virginia in Charlottesville.

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