Google project launches new field of culture study

Text analysis tracks 200 years of language and societal trends

There’s a handy new way for researchers and the just plain curious to track how many words get added to the English language each year and the speed at which celebrities flame out of public consciousness: Google them.

CHOWING DOWN AND UP Culturomics analyzes huge numbers of books (in this case nearly 6 million) to document cultural trends, such as changes in diet from 1800 to 2000.