When Gary W. Flake searches for a certain computer scientist on the World Wide Web, he gets deluged with unwanted information about someone else. The scientist's name? Michael Jordan.
A new algorithm developed by Flake of the NEC Research Institute in Princeton, N.J., and his colleagues could lead to more precise Web-searching engines, Flake says. Such an engine could, for instance, zero in on University of California, Berkeley Professor Jordan despite all those Web references to the basketball superstar.