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Your brain on speed dating

Activity in two regions helps calculate compatibility with potential mates

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5:23pm, November 6, 2012

In the fraught, emotional world of speed dating, scientific calculations don’t usually hold much sway. But the brain runs a complex series of computations to tally the allure of a prospective partner in just seconds, a new study finds. And the strength of these brain signals predicted which speed daters would go on to score a match.

The results help explain how people evaluate others — a process that happens at lightning speed, says neuroscientist Daniela Schiller of Mount Sinai School of Medicine in New York City. “It’s a gut feeling, but here, the paper dissects it for us and tells us, ‘This is what we calculate.’”

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