In China, coffee shop habits show cultural differences tied to farming
Even among longtime city folk, legacy of rice versus wheat agriculture affects behavior
GROWING CULTURES China’s southern rice farmers (left) and northern wheat farmers (right) have cultivated different cultural approaches to social behavior over thousands of years. These approaches manifest today among southern and northern Chinese city folk patronizing Starbucks, scientists say.
T. Talhelm (L), Richard Ammerman (R)
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