Finding common ground can reduce parents’ hesitation about vaccines

Changing the doctor’s office conversation could stem the spread of disease

1 year old girl getting MMR vaccine

EASING PARENTS' FEARS  One-year-old Bella Huang shares her displeasure at receiving the MMR vaccine, for measles, mumps and rubella, in Seattle in March. Nobody likes to see their baby in pain, even for a few seconds, and that discomfort makes some parents hesitant about vaccinating their children.

Lindsey Wasson/REUTERS

About six years ago, Emily Adams, a mother of two in Lakewood, Colo.,