Travelers have southern bias | Science News

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Travelers have southern bias

Many people may perceive northern paths as uphill and avoid them

By
4:08pm, June 11, 2010

People making travel plans may unwittingly heed a strange rule of thumb — southern routes rule. In a new experiment, volunteers chose paths that dipped south over routes of the same distance that arched northward, perhaps because northern routes intuitively seem uphill and thus more difficult, researchers suggest.

Volunteers also estimated that it would take considerably longer to drive between the same pairs of U.S. cities if traveling from south to north, as opposed to north to south, says psychologist and study director Tad Brunyé of the U.S. Army Research, Development, and Engineering Command in Natick, Mass., and Tufts University in Medford, Mas

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